At Analytrics, we are a new and growing market research startup focused on bringing reliable, ground-level insights to Tamil Nadu’s agri–food ecosystem.
Founded with the vision of making data more accessible and meaningful, we specialise in consumer research, agriculture student insights, and farmer surveys—helping organisations make decisions based on evidence, not assumptions.

As a startup currently operating in Tamil Nadu, we combine direct field research, simple yet effective analytics, and a deep understanding of local markets to uncover what consumers want, how agriculture students think, and what farmers experience on the ground.

Our work focuses on three pillars:

1. Consumer Research 

We study food buying behaviour, preferences, spending patterns, and emerging trends among Tamil Nadu consumers.

2. Agriculture Student Insights

We conduct surveys across agri colleges to understand student aspirations, skill gaps, and career expectations.

3. Farmer Surveys

We collect district-level farmer data to learn about crop choices, input usage, challenges, and market realities.

Even as a small and early-stage startup, Analytrics is committed to accuracy, transparency, and practical relevance. Our insights support local businesses, agri-tech startups, institutions, and organisations that want better to understand Tamil Nadu’s agri–food landscape.

We are starting small — but with a strong foundation, clear focus, and a mission to expand our research across India as we grow.